Medical and Dental Marketing
Medical and Dental Marketing
That Fills Your Schedule With the Right Patients
MPH Marketing’s medical and dental marketing helps medical practices, dental offices, orthodontists, specialists, urgent care centers and wellness providers across Metro Detroit attract new patients. We combine local SEO, Google Business Profile, paid search and patient-friendly websites, with tracking set up carefully around patient privacy.
The Short Answer
What Is Healthcare Marketing for Practices?
Healthcare marketing helps patients find your practice when they search for a provider, a procedure or care near them, and makes it easy to book. Most new patients start with a search like "dentist near me" or "urgent care open now," compare a few practices in Google Maps, read reviews and then call or book online.
Healthcare also comes with extra care around privacy. Forms that collect health information, third-party tracking pixels and some analytics setups can raise HIPAA concerns. We build tracking that measures appointment requests and calls without sending protected health information to ad platforms, and we work with your compliance contact on anything that touches patient data. Final compliance decisions rest with your practice.
What our practice marketing includes:
- Google Business Profile for each location and provider where appropriate
- Service and procedure pages written for patients
- Local SEO for the communities you serve
- Google Ads for high-value services and new patient campaigns
- Review generation and professional responses
- Online booking and call tracking
- Privacy-conscious analytics and form setup
- Monthly reporting on calls and appointment requests
Services
Marketing Services for Medical and Dental Practices
Focused on new patient growth.
Local SEO and Maps
Rank in the map pack for searches near your office, with complete, active profiles and accurate hours.
Procedure and Service Pages
Clear, patient-friendly pages that answer common questions about treatments, insurance and what to expect.
Google Ads
Campaigns for new patients and high-value services like implants, orthodontics or specialty care.
Reviews and Reputation
A steady review process and thoughtful, privacy-aware responses to patient feedback.
Practice Websites
Fast, accessible websites with online booking, insurance information and provider bios.
Privacy-Conscious Tracking
Analytics and conversion tracking set up to measure leads without exposing patient health information.
Why It Works
What Patients Look for Before They Book
Patients choose quickly when the information is easy to find.
Proximity and hours
Accurate locations, hours and availability, especially for urgent and same-day care.
Reviews
Patients read reviews closely, and recent feedback strongly influences who they call.
Clear services
Pages that explain treatments, costs and insurance in plain language.
Easy booking
Click-to-call, online scheduling and simple forms reduce drop-off.
Provider trust
Real photos, bios and credentials make your practice feel familiar before the first visit.
Our Process
How We Work With Practices
A practical plan around your schedule and goals.
Practice Review
We learn your services, locations, ideal patients and current results.
Privacy and Tracking
We review forms, analytics and pixels and set up compliant measurement.
Profiles and Pages
We optimize Google Business Profiles and build or improve service pages.
Campaigns
We launch paid search for new patient and high-value services.
Report
Monthly reports on calls, appointment requests and cost per new patient lead.
FAQ
Medical and Dental Marketing Questions
Ready to Grow Your Practice?
Get a free review of your practice's online presence. Also explore: Google Business Profile · Analytics and Tracking · Website Design
