Website Development in Metro Detroit

Website Developers Who Build
the Functionality Your Site Actually Needs

Not every website project starts with a blank page. Sometimes you need a developer to add functionality your current site does not have, integrate a piece of software your business depends on, fix something that broke, or build a custom feature no page builder can handle out of the box. MPH provides in-house website development for Metro Detroit businesses -- custom code, integrations, and technical solutions, built by the same team that designs and markets the sites we develop.

Custom code & integrations WordPress & Shopify development Works on existing sites too 100% in-house Metro Detroit team

Design vs Development

Which One Do You Actually Need?

Design and development solve different problems. Most full website projects need both -- and MPH provides both in-house -- but if you already know which one you need, here is how to tell the difference.

Website Design

Focused on how your site looks, feels, and guides visitors toward action. The right fit if your site needs a visual refresh, better messaging, improved layout, or a more modern brand presentation.

  • Outdated look or inconsistent branding
  • Confusing navigation or page layout
  • Weak or unclear calls to action
  • Poor mobile experience
  • Thin content that doesn't explain your services

Website Development

Focused on how your site functions -- the code, features, and technical systems behind the design. The right fit if you need custom functionality, integrations, or technical fixes a page builder cannot handle.

  • Need a custom form, calculator, or booking tool
  • Need to integrate third-party software or an API
  • Something is broken and needs troubleshooting
  • Site is slow or failing performance benchmarks
  • Need functionality your current theme cannot support

What We Build

Website Development Services From MPH

Development work ranges from small fixes to complex custom builds. These are the most common types of development projects MPH handles for Metro Detroit businesses.

Custom Functionality Development

Custom forms with conditional logic, quote calculators, booking and scheduling tools, multi-step intake flows, and other interactive features that go beyond what a standard page builder supports natively. Built with custom PHP, JavaScript, and HTML/CSS as needed.

Third-Party Integrations

Connecting your website to CRMs, scheduling software, payment processors, marketing automation tools, inventory systems, and other platforms your business already relies on. We work with REST APIs and webhook-based integrations to keep your systems talking to each other.

Site Speed and Performance Optimization

Image optimization, code cleanup, caching configuration, plugin audits, and Core Web Vitals improvements. A slow site loses visitors and hurts SEO rankings regardless of how good the design is -- performance work fixes the technical drag that design alone cannot solve.

Troubleshooting and Technical Fixes

Broken plugins, conflicting code, failed updates, security issues, and unexplained errors. We diagnose and resolve technical problems on WordPress and Shopify sites -- including sites originally built by other agencies or developers.

Legacy Site Rebuilds

Older sites built on outdated themes, deprecated page builders, or unsupported platforms often accumulate technical debt that makes updates risky. We rebuild the technical foundation while preserving what works, modernizing the codebase without necessarily starting the design over.

Ongoing Technical Support

Plugin and core updates, security monitoring, backups, performance checks, and small functionality changes over time. Many clients keep MPH on retainer for development support after launch so the site stays healthy as their business and needs evolve.

Our Stack

Platforms and Technologies We Develop On

MPH develops primarily on WordPress and Shopify -- two platforms that balance client ownership and flexibility with the ability to build custom functionality when needed.

Primary Platform

WordPress + Beaver Builder

Our default platform for content sites and lead-generation websites. Gives clients full ownership and an editable, scalable foundation, while custom PHP and JavaScript extend functionality beyond what Beaver Builder modules support natively. See: Website Design services

WordPress Beaver Builder Custom PHP ACF
E-Commerce Platform

Shopify + Liquid

Our platform for e-commerce stores. We write custom Liquid code for theme sections and templates beyond standard customization, and configure the Shopify app ecosystem for catalog, checkout, and marketing needs. See: Shopify development services

Shopify Liquid Shopify CLI App APIs
Core Languages

Frontend and Backend Code

HTML, CSS, and JavaScript for frontend functionality and interactive elements, PHP for WordPress backend logic and custom plugin development, and Liquid for Shopify theme templating.

HTML5 CSS3 JavaScript PHP
Integrations

APIs and Third-Party Systems

REST API integration, webhook configuration, and connections to CRMs, scheduling tools, payment processors, and marketing platforms your business already uses -- so your website works with your existing systems, not around them.

REST APIs Webhooks CRM Integration Zapier

The MPH Process

How MPH Approaches Development Projects

Development projects range from a single afternoon fix to multi-week custom builds. Regardless of size, we follow the same core process to make sure scope is clear and nothing breaks in the process.

1

Technical Scoping

We review what you need built or fixed, assess your current site's technical foundation, and define exactly what is in scope. For integrations, this includes reviewing the third-party platform's API documentation and any constraints it introduces.

2

Quote and Timeline

We provide a clear quote and timeline based on the actual complexity of the work -- not a generic flat rate. Larger projects are broken into milestones so you have visibility into progress along the way.

3

Development in a Staging Environment

Development work happens in a staging or development environment first -- never directly on your live site. This protects your site from downtime or broken functionality while the work is in progress.

4

Testing and QA

We test functionality across browsers and devices, verify integrations are passing data correctly, check for conflicts with existing plugins or code, and confirm performance has not regressed before anything goes live.

5

Deployment and Support

We deploy to your live site, confirm everything is functioning correctly in production, and remain available for any follow-up adjustments. Many clients move to an ongoing support arrangement after the initial project for continued maintenance.

FAQ

Website Development Questions

Website design focuses on the visual layout, branding, and user experience of a site -- how it looks and feels. Website development is the technical build that makes the site function -- the code, custom features, integrations, and backend work that powers what the design only shows. Most projects need both, and MPH provides both in-house, but if your need is specifically technical, development is the right starting point.
Yes, if you need functionality beyond what your current theme or page builder supports natively -- custom forms with conditional logic, third-party software integrations, membership or gated content, custom calculators, or specific automation. A developer can also resolve technical issues like broken plugins, slow load times, or compatibility problems without requiring a full redesign.
MPH primarily develops on WordPress using Beaver Builder for client-owned, scalable sites, and Shopify with Liquid for e-commerce stores. We write custom PHP, JavaScript, HTML, and CSS as needed for functionality that page builders cannot handle natively, and we integrate third-party APIs and software platforms as required by the project.
Yes. MPH regularly works on existing sites -- fixing broken functionality, improving performance, rebuilding outdated page structures, modernizing legacy code, and adding new features to sites that are otherwise working. A full rebuild is not always necessary, and we will tell you honestly when targeted development work is the better investment versus a ground-up rebuild.
Development costs depend on the scope and complexity of the work -- a simple integration or custom form is a smaller project than building a custom booking system or a multi-step calculator. MPH scopes every development project individually and provides a clear quote before work begins, rather than a one-size-fits-all price. Contact MPH for a free consultation.
Yes. MPH offers ongoing technical support for websites we build and, in many cases, for existing sites built elsewhere -- including plugin updates, security monitoring, performance checks, troubleshooting, and small functionality changes as your business needs evolve.

Have a Development Project in Mind?

Whether it's a custom feature, an integration, a technical fix, or a full rebuild, MPH can scope it and give you a clear quote. In-house development team, no outsourcing. Free consultation, no obligation. Also explore: Website Design · Shopify Development

Ready to Grow?

Whether you need SEO, Google Ads, website design, or a complete digital marketing strategy, our team is here to help your business attract more customers and grow online.

"*" indicates required fields

This field is for validation purposes and should be left unchanged.
Call MPH Marketing (248) 702-4382
Check Your Site's SEO

Free SEO & Website Audit

See how your website performs in search results and discover opportunities to improve your online visibility.