AI Visibility Audit
Find Out What ChatGPT and Google AI
Say About Your Business
More customers now ask AI tools who to hire before they ever search Google. An MPH Marketing AI visibility audit shows how ChatGPT, Google AI Overviews, Gemini and Perplexity describe your business, whether they recommend you or your competitors, and exactly what to fix.
The Short Answer
What Is an AI Visibility Audit?
An AI visibility audit tests how AI tools answer the questions your customers ask, such as "best roofer near me" or "who does SEO in Royal Oak," and records whether your business is mentioned, how it is described and which competitors appear instead. It then traces the reasons back to your website, listings, reviews and reputation across the web.
AI tools pull from many sources and favor businesses they can identify clearly and trust. Inconsistent names or addresses, thin service pages, missing structured data and few third-party mentions all reduce your chances of being recommended. The audit turns those findings into a prioritized list of fixes. Learn more in our guide to GEO vs AEO vs SEO.
What the audit covers:
- Your brand and services tested in ChatGPT, Google AI Overviews, Gemini and Perplexity
- How each tool describes your business, and whether it is accurate
- Which competitors get recommended and why
- Business name, address and phone consistency across the web
- Structured data on your key pages
- Content and FAQ gaps on service pages
- Reviews and third-party mentions
- A prioritized action plan
What You Get
Inside the Audit
Clear findings and a practical plan.
AI Answer Testing
We run the questions your customers ask through the major AI tools and record what they say about you and your competitors.
Entity Review
We check that your business identity is consistent across your website, Google Business Profile, directories and social profiles.
Schema Review
We review the structured data on your key pages so AI systems can understand who you are and what you offer.
Competitor Comparison
We look at why competitors get recommended, from reviews to content to press mentions.
Content Gaps
We identify missing answers, FAQs and service details that keep AI tools from citing your pages.
Action Plan
A prioritized list of fixes, ranked by impact and effort, that your team or ours can act on.
What Matters
What Gets Businesses Recommended by AI
The same signals show up again and again.
Clear identity
One consistent business name, address, phone and description everywhere.
Answer-ready pages
Service pages that answer common questions directly in the first lines.
Structured data
Organization, Service, FAQ and Article schema that machines can read.
Reputation
Reviews and mentions on trusted third-party sites, not just your own.
Fresh, specific content
Original details only you can provide, like your process, service areas and real examples.
Our Process
How the Audit Works
Straightforward and quick.
Intake
You tell us your main services, markets and top competitors.
Testing
We test a set of customer questions across the major AI tools.
Technical Review
We review your entity signals, structured data and key pages.
Findings
We walk you through what AI tools say about you and why.
Plan
You receive a prioritized action plan, and we can implement it if you want.
FAQ
AI Visibility Audit Questions
Want to Know Where You Stand in AI Search?
Request an AI visibility audit and see how AI tools describe your business. Also explore: GEO · AEO · How to Rank in AI Overviews
